Transform Your Business Blog

For the inaugural post in the Ireja Transform Your Business Blog, we have a short quiz. No cheating!

Question: What do the following people have in common?

1. Bob Parsons - CEO and founder of GoDaddy.com
2. Federico Minoli - CEO and President of Ducati
3. Hu Yoshida - Vice President and Chief Technology Officer of Hitachi Data Systems
4. Irving Wladawsky-Berger - Vice President, Technical Strategy and Innovation at IBM
5. John Mackey - CEO of Whole Foods Market

Stumped? Here’s a hint: It lets customers hear from them directly.

Ok, a few more:

1. Jonathan Schwartz - President and CEO of Sun Microsystems
2. Mark Cuban - Owner of the Dallas Mavericks
3. Randy Baseler - Vice President of Marketing at Boeing
4. Richard Edelman - President and CEO of Edelman
5. Karen Christensen - CEO of the Berkshire Publishing Group

Still wondering? Another hint: It helps them tell the story behind their companies.

A few more:

1. Bob Langert - Vice President of Corporate Responsibility at McDonalds
2. Bob Lutz - Vice Chairman of General Motors
3. Mena Trott - President and Co-Founder of Six Apart
4. Craig Newmark - Founder and Director of Craigslist.com
5. David Sifry - Founder and CEO of Technorati

You got it, right? I’ll give it up just in case:

Answer: They are all blogging.

Name links go to the blogs. Any questions?